About
A technology development company with roots across analytics and development.
We build custom software and products, connect the systems you already own, automate the work that repeats, and optimise results with governed analytics and AI. Deep roots in advertising and media technology. Open to any industry that runs on data.
Abbreviations on this pageAI artificial intelligence
Who we are
Engineers and analysts in Hyderabad, led by people who have built this before.
The leaders have run programmatic practices, analytics teams and technology groups for global media companies. They built OneView™, the campaign intelligence product that AdNexa.ai takes to market. Eka, our proprietary intelligence layer, powers OneView. Both are built by DigiConduit.
DigiConduit is not a media agency. Media planning, buying and campaign operations are run by AdNexa.ai, our sister unit.
The group
Part of SSS Group of Companies
Sri Sai Saanvi Group of Companies is the parent of both units. AdNexa.ai runs the media. DigiConduit builds the technology, for the group and for its own clients.
The leaders
The people behind the work.
Pradeep NagamFounder, SSS Group of Companies, and Managing Director, AdNexa.aiPradeep has 18+ years across media, ad operations, performance marketing and technology, including roles at Google, GroupM and REA Group. He has run businesses above US$30 million and media buying above US$50 million a year. He founded three businesses before the group.
Shashidhar SharmaHead of DigiConduit. Cofounder and Chief Operating Officer, AdNexa.aiShashidhar has 16+ years in media, across WPP Media, Google, Omnicom Media Group and FCB, after an early career in software. At WPP Media he led the programmatic practice for every GroupM agency in India. He heads DigiConduit, leads operations and delivery at AdNexa.ai, and is the practitioner behind OneView. He was named in exchange4media's 40under40 in 2024.
Anand ThakurChief Technology OfficerAnand has 24 years in data, analytics and technology for global media groups. He has led analytics, data, technology and automation teams at WPP Media and GroupM Nexus, and spent 15 years at Omnicom Media Group, where he built an AI development centre and real-time analytics infrastructure. At DigiConduit he leads engineering, data security and certifications, and the team that builds OneView.
Where we work
Delivery from Hyderabad. Clients anywhere.
The engineers and analysts sit in Hyderabad, India. Clients work with us from wherever they are, in their time zone, in their tools. Through the group, we have delivered across India, the UAE, the UK and Ireland, Australia and Southeast Asia.
The family
Three names. One group.
Start a conversation
Tell us what you want to build.
A short note is enough: what you run today, what you want to build or fix, and the outcome you want. A senior person replies within one working day.